# 101 Copenhagen Case Study | PIM, DAM & Shopify | Kontainer

101CPH brings together PIM & DAM in one central hub: automated product data, images, and Shopify integration for improved data quality and workflow.

Source: https://kontainer.com/101-copenhagen-x-kontainer

101 Copenhagen x Kontainer

# A Stronger Setup for Product Data and Sales Channels

![101 Copenhagen furniture showcase](https://cms.kontainer.com/wp-content/uploads/2026/05/101Fallback.webp?v=1784119346)

With Kontainer, 101 Copenhagen has consolidated product data, digital media and files, as well as Shopify sales channels, into one integrated platform. Product information, images, technical files, assembly guides, and webshop data are continuously synchronized across systems, ensuring that both B2B and B2C channels operate from the same source of truth. The result is higher data quality, faster product workflows, and more efficient management of assortments across markets.

Automatic placement of products and media ensures that we deliver everything together — from one central place.

![Mads Pedersen](https://cms.kontainer.com/wp-content/uploads/2026/04/1752495806365.webp?v=1784119273)

Mads Pedersen

PR & Social Media Manager, 101 Copenhagen

Danish Design Brand with a Global Reach

## Design with Character and Global Touch

101 Copenhagen is a Danish design brand that combines Scandinavian references with a modern Japanese design language. The company works across furniture, lighting, and interiors, distributing its products globally through retailers, partners, and its own digital sales channels.

“We now have a solution that reflects our visual identity and brings together all our products, data, and media in one place.”

Mads Pedersen, PR & Social Media Manager

Data Quality and Structure Across Systems

## PIM, DAM, and Distribution to Shopify

Kontainer acts as the central link between 101 Copenhagen’s product data, digital media, and Shopify webshops. Product information and metadata, such as SKUs, collections, materials, designers, and product status, are used to automatically connect products with the correct images, product sheets, certificates, and technical files.

At the same time, products, variants, images, and collections are continuously synchronized with Shopify, ensuring that new products and updates quickly become available online. Only changed products are processed between synchronizations, enabling a fast, stable flow of data across systems.

[Read more about our Shopify Connector](https://kontainer.com/pim-shopify-connector/)

Selected Key Features from 101 Copenhagen’s Solution

![share icon](https://cms.kontainer.com/wp-content/uploads/2024/01/file-export-thin.svg?v=1704364897)

Quick export options

Save plenty of valuable time with intuitive and customized product data export options.

![Icon for Kontianer SSO](https://cms.kontainer.com/wp-content/uploads/2025/10/webshop-inegration.svg?v=1761551038)

Shopify integration

Auto-enrichment and updating of product data and files, such as images, videos, documentation, etc., in Shopify

![Monitor icon](https://cms.kontainer.com/wp-content/uploads/2023/03/gauge-max-thin-Kontainer.svg?v=1678972564)

Completeness, dashboard, Bulk edit

Full overview of all products and correct (Bulk edit) data on multiple products at the same time

![Consent](https://cms.kontainer.com/wp-content/uploads/2019/11/consent.svg?v=1787222740)

Data validation and quality assurance

If fields need to be filled in correctly, or if data input is inconsistent, or does not live up to the minimum requirements set on the data field, this is made visible in Kontainer PIM on filters and in summaries

![icon link](https://cms.kontainer.com/wp-content/uploads/2023/07/link-horizontal-thin.svg?v=1688729395)

Combine DAM and PIM in one solution

Bring product data and digital assets together in one place for a more seamless, efficient and enhanced setup.

![Kontainer - Global share](https://cms.kontainer.com/wp-content/uploads/2019/08/Kontainer-Digital-Asset-Management-Global-Social-Share.svg?v=1623315056)

Global asset access

Share files worldwide worry-free with approval workflows, versioning and user-/group-specific access.

![Product data](https://cms.kontainer.com/wp-content/uploads/2019/12/Group-28.svg?v=1777541071)

Product information

Collects all your data management, whether it is SKU numbers, prices, colors, materials, sizes, product names, descriptions, technical descriptions, targets or eg texts on social media.

![Lightbulb with cog](https://cms.kontainer.com/wp-content/uploads/2023/12/lightbulb-gear-sharp-thin.svg?v=1703081484)

Smart Channels

Smart channels are dynamic lists of products that automatically match individual criteria.

![Kontainer - Integrations](https://cms.kontainer.com/wp-content/uploads/2019/08/Kontainer-Digital-Asset-Management-Integrations.svg?v=1787315804)

Smart Folders

Save time with auto-maintained Smart Folders that display files based on predefined tagging criterias.

Lighting, furniture, or interiors?

## Product Sheets and Specifications In One Click

101 Copenhagen has developed custom download templates in Kontainer, enabling complete product sheets and presentations to be generated with a single click. The documents are automatically generated from the product data stored on the platform and follow the company’s design guidelines, including fonts, logos, color palettes, and overall visual identity.

Relevant product information, such as descriptions, materials, technical specifications, designer information, care guides, and images, is automatically compiled into finished PDF documents, ready for download or sharing with retailers, press, and partners.

[Read about PIM](https://kontainer.com/da/product-information-management-pim/)

“Everything from packshots and lifestyle images to 3D drawings, certificates, and assembly guides — all gathered in one place for both internal and external stakeholders.”

Jeppe Klærke, CEO, 101 Copenhagen

Aesthetics, Entry Points, and Brand Information

## Not Just a File Archive, But an Identity

101 Copenhagen has designed its Kontainer DAM to visually reflect the brand and function as a natural extension of the company’s wider digital universe.

The platform serves as an entry point for press materials, trade fair information and assets, case presentations and the sharing of sales and marketing materials with retailers and business partners.

[Read more on Brand Platform](https://kontainer.com/brand-portal/)

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Next-level organization, automation, and more.

## Get a 30-minute personal presentation

See how Kontainer can simplify file and data management so that you can focus on your goals. We will show you:

- How Kontainer fits your needs

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- Platform features and functionality

- Best practices and considerations regarding DAM & PIM

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