RICOLA & KONTAINER DAM

Brand and content hub for Ricola

Company name: Ricola GmbH
industry: Consumer Goods
headquarters: Laufen, Switzerland

Ricola’s unmistakable brand identity is known worldwide. With Kontainer as their global Digital Asset Management (DAM) solution, Ricola ensures brand coherence; everything from brand guides, templates and social media assets are accessible anytime, anywhere.

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+45Markets
+600Employees
+95Years of legacy

RICOLA COMPANY PROFILE

Swiss traditions and precision since 1930

Since 1930, Ricola has combined natural ingredients with Swiss precision, becoming one of the world’s most loved herbal drop brands.

In order to optimize Ricola’s digital brand communication —including an award-winning new website—the company looked to Kontainer to support brand guide transformation and future-proof content distribution across teams worldwide.

Kontainer DAM supports Ricola’s tone of voice —Friendly, Mighty, Surprising, Knowledgeable—through clarity, structure, and ease of use.

The challenge

Managing a resounding brand across 45 markets

With a presence in more than 45 countries and 600+ employees, Ricola needed to keep its unmistakable brand identity consistent across every market.

Global teams, local partners, and press contacts all required fast access to the latest brand guides, templates, and social media assets, but without a central hub this created friction and dependency on HQ for even simple asset requests.

the solution

The Solution

A living brand guide, not a static archive

Ricola implemented Kontainer as its global Digital Asset Management platform, turning it into a living brand guide rather than a static file archive.

AI-powered tagging and similar-image search make assets easy to find, while SSO and advanced user permissions give admins, editors, and agencies secure, differentiated access.

Built-in integrations and pre-set download templates let regional teams adapt imagery for local markets while staying true to Ricola’s global brand expression.

Key Kontainer features used by Ricola

100% visual control

Customize Kontainer with your logo, colors, fonts, frontpage, folder design and URL

24/7 Support

Wherever you are, we are available at all hours on chat, phone and email.

3 x faster adding new

products to your Shopify store

80% time saving

updating product information

75% quicker search

looking for data & assets

6.000+ SKUs

With data, descriptions & more.

The Gains

Faster access, stronger consistency, less HQ dependency

Global teams can now access hero shots, product videos, and campaign assets directly, without waiting on HQ, saving significant time.

Brand consistency is easier to maintain across 45+ markets, sensitive files stay protected through secure permissions, and the brand guide itself stays dynamic and always up to date, unlike a traditional static PDF guide.

Other client cases

Next-level organization, automation, and more.

Get a 30-minute personal presentation

See how Kontainer can simplify file and data management so that you can focus on your goals. We will show you:

How Kontainer fits your needs
Inspiration from other customers similar to you
Platform features and functionality
Best practices and considerations regarding DAM & PIM
Answers to any questions you may have

Kontainer customer support agents

Kontainer-DAM-PIM_Capterra_G2_five-stars

Brand and content hub for Ricola

Swiss traditions and precision since 1930

Managing a resounding brand across 45 markets

A living brand guide, not a static archive

Faster access, stronger consistency, less HQ dependency

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Get a 30-minute personal presentation